OSCAR SANCHEZ, also known by his stage name as Affluent is an American Latino music executive, record producer, record label owner, brand manager, lifestyle marketer, executive producer and content creator. He was born in New York City and raised in downtown Manhattan. He has worked as a music executive serving as an A&R, and as an artist manager for Def Jam Records + Violator Management.
Everything happens for a reason and at a young age Oscar Sanchez began to embark into his incredible music industry career by first becoming a well known downtown night life persona in the Manhattan hip hop club scene during the early 1990s’. In the fall of 1992, in downtown Manhattan on Varick Street, Oscar began working as an intern for Lyor Cohen and Russell Simmons at the legendary Def Jam Records.
Since he lived 4 blocks away, the Def Jam offices became Oscar’s 2nd home. He regularly worked long hours and learned everything he could from every artist, producer & key executives. After demonstrating a diligent passion and a hefty savvy knowledge of music, he was quickly promoted and appointed by Def Jam label CEO Lyor Cohen & Violator’s Chrs Lighty to work simultaneously as a A&R Rep + Music Producer + Artist Manager for both major label brands DEF JAM & VIOLATOR. Violator at the time was the premier artist management company + music label in the mid 1990s created by legendary music manager Chris Lighty and spearheaded by VH1 Love & Hip Hop fame Mona Scott. At the young age of 25 years old Oscar Sanchez began creating a name in the music industry as music executive who was both an A&R + music producer.
Sanchez’s experience is beyond golden having worked with a grand list of many top selling platinum artists thru the years such as A Tribe Called Quest + Consequence + Foxy Brown + LL Cool J + Fat Joe + Busta Rhymes + Flipmode Squad + Rah Digga + Rampage + EPMD + Eric Sermon + Dead Prez + The Outlawz + Onyx + Flesh Bone + RZA + Marley Marl + Jay Dilla + The Ummah + Ali Shaheed + Q Tip + Mobb Deep + Big Noyd + Diamond D + Cormega + Sadat X + Lords of The Underground + Slick Rick + The CRU + Montell Jordan + Red Man + Method Man + Warren G + SCC + Doveshack + DJ Rectangle + Twinz + DJ Enuff + DJ Clue + Trackmasters + LES + Tragedy Khadafi + Sha Money XL + Heatmakerz + Cool n Dre + Pitbull and more.
As an executive in the music industry he has served as a A&R Consultant for Rawkus Records, as a Marketing Director at Gee Street Records + V2 Records, and as a music producer before founding his company Affluent Entertainment and launching Affluent Records in 2005.
Affluent Entertainment executive produces top level entertainment services for clients.
AFFLUENT ENTERTAINMENT Executive Production + Brand Management + Artist & Product Development + Entertainment Content Creators
AFFLUENT RECORDS – Distribution + Artist Services & Label Services + Studio Services + Music Production
AFFLUENT MUSIC – BEAT STORE – Sell & Lease Tracks Online